Wednesday, August 8, 2012

Before there was a ricart.com...

There is an overwhelming chance you have researched a new vehicle on-line. That’s because more than 8 in 10 folks now go to at least one web-site to do some research when they start thinking about a new vehicle. When they get to that web-site, they see full color pictures of cars, trucks, SUV’s and CUV’s, and lots of them! There are videos, and live chat, and payment generators for both leases and purchases on the site, along with links to articles about the vehicles, and social sites so you can see what other people are saying about the car you want and the store you want to go to (umm, that better be Ricart!).


Color, sound, video, chat, and oodles of information are what you find on our website today, and that’s are far cry from the first website, which went live 21 years ago this month!

Wow. That’s pretty boring. And does anyone still refer to the ‘net as W3?

Actually, when you think about it, when Tim Berners-Lee published the first web-page from his lab in the Swiss Alps, it was a pretty major event. Of course, back when Tim was working for the European Organization for Nuclear Research his site was designed to be used by fellow researchers. That was the World Wide Web long before you started checking your Facebook status, or even received your first email… and forget about that smart phone you have, or live streaming video, instant messaging, or any of the other stuff you now accept as part of your life!


So the next time you hop on ricart.com to look at that new car, or make a service appointment, or check Facebook or Twitter to see what community event Ricky Ricart will be hanging at this weekend, remember it always didn’t use to be that way. Life was hard back in the day, wasn’t it?

 
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